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The Emporio Armani tree, set up on Via Croce Rossa in front of the Emporio Armani store in Milan, invites you to experience the magic of the holidays through the brand's creative lens in a city that is dear to its stylistic identity, placing dreams, desires, and aspirations at the forefront. A minimalist and contemporary design harmonizes with vibrant colors, suggesting a sense of lightness and wonder while evoking the beauty of dreams.
This initiative is part of the "Christmas of Trees" project, which features 27 trees throughout the city. To further enrich the project, a special holiday activity promoted by the brand will take place from December 13 to 15, along with the illumination of a street in a peripheral area of Milan.
EMPORIO ARMANI invites you to follow and realize your dreams, nurture your passions, and never stop exploring the most visionary side of yourself.