Rocco Ritchie is the new protagonist of That’s so Armani. With his natural style, he embodies the Giorgio Armani essence by blending elegance and authenticity. Through garments and accessories defined by refined details and soft tailoring, he expresses the maison’s heritage and conveys it through his own individuality.
- Icon single-breasted jacket in pure cashmere jersey clothNavy Blue + 1 color
- Virgin wool flat-front trousersNavy Blue + 1 color
- Classic shirt in cotton twillWhite + 1 color
- Silk regimental jacquard tieBlue + 1 color
- Suede loafers with embroidered logoNavy Blue + 3 colors
Francesca Hayward, star of contemporary ballet, joins the That’s So Armani project, bringing her natural elegance and expressive strength into dialogue with the maison’s aesthetic.
- Soho Line single-breasted suit in wool and cashmereNavy Blue + 2 colors
- Regular-fit classic cotton shirtWhite + 1 color
- Pure silk tieBlue + 3 colors
Internationally renowned actor, Édgar Ramírez takes part in the That’s so Armani project, embodying through his determined personality the aesthetic codes of the selection that brings together the maison’s most iconic pieces.
- Icon cashmere Casentino wool blousonNavy Blue
- Icon cupro drawstring trousersNavy Blue
- Leather Derby shoesBlack
That’s So Armani celebrates the cornerstones of its timeless style through garments designed for a male audience, yet defined by fluid construction and a genderless attitude. Precious fabrics and a palette blending natural shades with deep navy blues and blacks complete the collection.
Upton Line single-breasted jacket in stretch cashmere drapBrown + 1 colorPolo shirt Cashmere pure interlockBrown + 1 color- Upton Line single-breasted jacket in stretch cashmere drapBrown + 1 color
- Polo shirt Cashmere pure interlockBrown + 1 color
- Trouser Cashmere regular fit solid stretch drapBrown + 1 color
- Leather loafersBlack + 1 color
Discover the new edition of That’s So Armani.
Iconic velvet with rich, deep hues, cashmere yarn, superfine wool, and silk offer a uniquely tactile experience, shaping the timeless lines of deconstructed and comfortable pieces.
- Single-breasted Soho line suit in virgin woolNavy Blue + 1 color
- Single-breasted waistcoat in virgin woolNavy Blue + 1 color
- Stretch fabric shirt with collar staysNavy Blue + 3 colors
- Vintage nappa leather loafers with embroidered logoBlack + 2 colors
Maisie Peters, an emerging talent on the British pop scene, takes part in the That’s So Armani project, bringing her fresh and personal vision into dialogue with the brand’s aesthetic of soft tailoring and fine fabrics such as vicuña, cashmere, and superfine wool.
“My sound reflects my identity. It deepens, shifts, but never loses its roots.” — Maisie Peters
- Long cashmere coatNavy Blue
- Upton Line single-breasted jacket in stretch cashmere drapBlack + 1 color
- Trouser Cashmere regular fit solid stretch drapBlack + 1 color
WOMEN’S SPRING SUMMER 2026 COLLECTION
- Cashmere and cotton interlock crew-neck T-shirtWhite + 1 color
- Reversible leather beltBlack + 2 colors
- Virgin-wool cardigan with buttonsBlack + 2 colors
- ASV stretch viscose jersey jumper with crew neck and long sleevesNavy Blue + 6 colors
- Virgin wool flat-front trousersBlack + 1 color
- Deerskin sneakersWhite + 2 colors
